Bem-vinda à intersecção entre maternidade e clima
Cuidamos do futuro duas vezes
Como mães, zelamos por nossas crias, pelas futuras gerações. Como mães pelo clima, atuamos também na sensibilização sobre as mudanças climáticas e suas intersecções com a maternidade.
Quem gera, nutre e cuida é uma mulher desamparada.
80% são mulheres
No mundo, 80% das pessoas deslocadas pelas mudanças climáticas, são mulheres.
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7 em cada 10 mulheres
No Brasil, 7 em cada 10 mulheres acima dos 16 anos de idade são mães.
93% das famílias
As mães são responsáveis pelos cuidados dos filhos em 93% das famílias brasileiras.
Por isso, propomos
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Gerar comunidade
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Gerir comunicação
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E fazemos isso de mães para mães, cuidando de todos os filhos da Mãe Terra.
Das Mães pelo Clima para...
Mães empreendedoras ou em cargos de liderança
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Mães em empresas, que queiram trazer esses assuntos à tona
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Mães em empresas que, ainda que não lideradas por mães, já tratam do assunto maternidade
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Mães em busca de capacitação sobre clima e sustentabilidade
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Clarissa Canova
Especialista e consultora em Marketing e Comunicação, com MBA em Marketing de Serviços pela ESPM. Há mais de 20 anos, colabora com marcas nacionais e internacionais por meio de agências de publicidade e empresas. Desde 2019, quando se tornou mãe, direcionou sua atuação para organizações cuja missão estivesse relacionada à sustentabilidade. É Fellow do Future Future Institute e liderou o time de Marketing e Comunicação da Youth Climate Leaders entre 2020 e 2022. Em 2022, fundou a causo , uma boutique de Branding, Marketing e Design focada na construção de marcas conscientes de seu impacto e continua seus estudos sobre Regeneração junto a Schumacher College.
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Nossas Mães pelo Clima
Por outro lado, empresas com mulheres compondo mais de 30% do conselho diretivo têm políticas climáticas melhores e mais bem implementadas.